DOWNLOADABLE GUIDES

Resources to Support Your Next Step

Cover of a guide and workbook titled 'Building Your Brand' by Jamie Richelle, featuring a coffee cup and glasses on a wooden table.

Building Your Brand Guide & Workbook

This no-fluff, high-impact guide is designed to help you uncover the heart of your brand and bring it to life — with confidence and clarity. Whether you're just starting or refining what already exists, this workbook will walk you through building a brand that looks and feels like you.

Inside, you’ll find:

• Gentle guidance to uncover your mission, vision, and unique difference
• Prompts to define your brand values and authentic brand voice
• A step-by-step path to explore aligned visuals and craft a meaningful Pinterest mood board
• A beginner-friendly look at color psychology and typography principles
• Tips for creating a cohesive color palette and choosing fonts that reflect your brand’s essence
• Logo creation support using Canva — with full rights and freedom
• Brand board templates and real-world examples to spark inspiration

This is branding without the overwhelm — grounded in intention, and designed to help your business feel rooted, recognizable, and real.

Book cover titled "The Blueprint to Building a Website" featuring a person using a laptop with hands on the keyboard, and a website open on the screen. Subtitle reads "A step by step guide to building an effective website for your birth or parenting business." Website URL: www.jamierichelle.com.

Blueprint to Building a Website

You don’t need a complicated website — you need one that’s clear, functional, and true to your mission. This 10-page guide simplifies the process of building an intentional, aligned website that supports your business and speaks to the people you’re here to serve.

Inside, you’ll find:

• A breakdown of brand essentials — logos, fonts, images — plus my go-to free resources
• A page-by-page guide to writing meaningful, conversion-ready content
• Clarity around what to include (and what not to) on your homepage, about page, and beyond
• Layout and structure tips that keep your site clean, grounded, and user-friendly

Whether you’re DIY-ing your site or refreshing what you’ve got, this guide gives you a clear, supportive roadmap — without the tech overwhelm or design jargon.